ARTIKEL PERILAKU ORGANISASI (GOAL CONGRUENCE)

This artikel discusses Organizational Behavior (Perilaku Organisasi) and its impact on Goal Congruence.GOAL CONGRUENCE SPM has a main goal to ensure (as far as possible) the level of high goal congruence. Goal congruence is an harmony between the actions of individuals to achieve personal goals to help the achievement of organizational goals. In an organization, Read more

ARTIKEL RISET KONSUMEN

ARTIKEL TENTANG RISET KONSUMEN :Consumer research (Riset Konsumen) developed as an extension of the marketing research field to enable marketers to predict how consumers will react in the market and understand their reasons for the decision to buy. The results of market research and consumer research used to improve managerial decision making. MARKETING RESEARCH PARADIGMThe Read more

PAPER AUDIT OPERASIONAL (OPERATIONAL AUDIT)

This Paper discuss about operational audit (audit operasional). Audit performance audit covering economy, efficiency and effectiveness is essentially an extension of the conventional audit (conventional audit) which includes compliance auditing and financial auditing. One of the things that distinguishes the performance audit and audit is in the conventional audit reports. In a conventional audit, the Read more

ARTIKEL MERGER PERUSAHAAN

This artikel discuss about Merger Perusahaan.BASIC rationale behind MERGER SynergiesThe main motivation behind most mergers is to increase the value of the combined company. If companies A and B combining to form a C corporation, and if the value exceeds the value of C and A and B, if viewed in isolation, then the synergy Read more