ARTIKEL PERSEPSI KONSUMEN

This artikel discuss about Persepsi Konsumen.Perception is defined as the process is individual to choose, organize and interpret stimuli into a meaningful image and sense of the world. Perception strategy has implications for marketers, because consumers make decisions based on what they feel, rather than on the basis of objective reality. PERCEPTION ELEMENTSSENSATIONSensation is the Read more

PAPER AKUNTANSI KEUANGAN DAN AKUNTANSI MANAJEMEN

This paper discusses Management Accounting and Financial Accounting (Akuntansi Keuangan dan Akuntansi Manajemen) as well as linkages between them. DEFINITION OF MANAGEMENT ACCOUNTING AND FINANCIAL ACCOUNTINGAccounting management is the discipline related to the use of accounting information by management and internal parties for purposes other product costing, planning, control and evaluation, and decision-making. The general Read more