ARTIKEL : STRATEGI KORPORAT

This artikel discusses the Corporate Strategy (Strategi Korporat) which includes 6 aspects.
CORPORATE STRATEGY:

  1. EMERGENCY
  2. Olympian
  3. Acquisition-DRIVEN
  4. MARKET EXPANSION
  5. COMPETENCY-AND-CULTURE-BASED BUILDING
  6. CONTROL PERFORMANCE

1.EMERGENCY

Business conditions:

  • Companies in disarray
  • The financial crisis / no expectations gap
  • The threat of takeover / lose position

Skills in the Company:

  • Center intended to stop normal relations with business and interventions
  • Center was able to create “facts”
  • Center can be very powerful and “rough” / main power

Character Strategies:

  • Company chaotic
  • Intervention by the central
  • Centralized while
  • Actions firm immediately
  • Changes to the “style” the other, delayed

2.OLYMPIAN

Business conditions:

  • Market and competitive environment is stable
  • Attractive Market
  • Similar key success factor in all business
  • Internationalization is not the main factor issues

Company Skills:

  • Center is not appreciated by business unit
  • The cost for the benefits exceed the Center
  • Operational Management both

Character Strategies:

  • Hands off, minimalist
  • Business partner in good condition
  • Center for quiet, very limiting ourselves
  • The main function for the CEO

3.ACQUISITION-DRIVEN

Business conditions:

  • Industry is very favorable conditions
  • Goal achieved through good performance

Skills in the company:

  • Record EPS, good
  • Low Price Earning Ratio
  • CEO and the Financial Department is experienced in takeovers
  • System and complete financial control
  • In-house finance team corporat
  • Good operational management, able to manage a larger company

Character Strategies:

  • Good Dealers
  • Looking for a company with low PE ratio
  • Increased performance

4.MARKET EXPANSION

Business conditions:

  • Good conditions for business
  • Global business with 2 or 3 competitors
  • Availability of cash for considerable expansion

Skill in companies

  • Cultural strong expansion
  • Not dominated political game
  • Top Management obsessed to become the market leader
  • The company is more sensitive to market circumstances rather than financial considerations
  • Consideration of a basic long-term decisions

Character Strategies:

  • Commitment to the market leader for (almost) all business
  • Me “manage” competition
  • Eliminating unprofitable business
  • Expansion of organic widely to adjacent segments

5.COMPETENCY BASED

Business conditions:

  • Culture and competence more important than micro strategy describe the performance of competitors …
  • … And repair the short, medium in terms of financial performance

Skills in the company:

  • Board of Directors and top management are compact
  • CEOs who have a clear vision
  • Head Office is highly respected
  • Awareness of interdependence and cooperation ethics
  • Change the program of work will have consequences for years.

Character Strategies:

  • Execution is more important than the strategy
  • Change the culture of “fine tuning” to the Transformation
  • The focus on strengthen at some elements of competence throughout the organization

6.PERFORMANCE CONTROL

Business conditions:

  • The market can be predicted
  • Stable competitive environment

Skills in the company:

  • EPS above average
  • Culture of continually improving profits
  • Center is greatly appreciated and always add insight
  • Control the overall financial good.

Character Strategies:

  • Management by the numbers
  • Financial centralized, others decentralized
  • Belief in Profit
  • Individual
  • Monthly financial supervision
  • Center enhance “value” through the challenges and broaden the horizon

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